About MoonDesk Media

Highly Creative, Run Like A Science.

MoonDesk Media is a Miami-based paid media agency, founded in 2019, that specializes in fashion brands. We plan, create and manage Meta, TikTok, Pinterest, Google and Amazon ads for apparel, footwear, jewelry and accessories brands selling direct to consumer.

Who we are

Founded In 2019. Specialized In Fashion.

A person with long white hair in a white jacket and mirrored visor

MoonDesk Media started in Miami in 2019. Since then we’ve run paid media for founders across many industries — and learned what separates the ads that sell from the ads that just spend.

Today we specialize in fashion: apparel, footwear, jewelry and accessories brands that sell direct to consumer. Fashion is bought with the eyes, and since Meta’s Andromeda update the creative is the targeting — which is exactly where our method makes the biggest difference.

We plan, create and manage Meta, TikTok, Pinterest, Google and Amazon ads as one team, so every platform tells the same story.

Hugo Sanchez, founder of MoonDesk Media
“Great marketing isn’t pushy. It’s unforgettable.”

Meet the founder

Hello, I’m Hugo

Before MoonDesk, I worked in management consulting — where I saw that the businesses that grow aren’t always the ones with the biggest budgets. They’re the ones with the clearest story and the sharpest creative.

I started MoonDesk to give founders both: creative that feels like their brand, tested with a consultant’s discipline. I lead our paid media strategy across Meta, TikTok, Pinterest, Google and Amazon — and every strategy session is with me.

How it works

MoonDesk Scaling Method

We build every account around persona × angle testing: we define the customer personas, match each one with the angles most likely to persuade them, and test those concepts in Meta’s Andromeda-era delivery system, iterating every week on what the data shows.

Personas → Angles → Concepts → Test → Read → Iterate


  1. Story

    Personas and angles. We study your real buyers — reviews, surveys, comments, store data — and define the personas who buy the same product for different reasons. Then we match each persona with the angles most likely to persuade them.


  2. Creative

    Concepts. We turn the strongest persona × angle pairs into genuinely different ads — a new message, visual world and format, not small tweaks — because that variety is what today’s ad algorithms need to find new buyers.


  3. Growth

    Test, read, iterate. We launch concepts in a clean test structure, read results by persona and angle — net of returns — double down on the winners and write the next round of hypotheses. Every week.

  • 2019founded in Miami
  • 2.2×MESSAGE Footwear sales vs. the same months a year earlier
  • 5ad platforms, one team: Meta, TikTok, Pinterest, Google, Amazon
  • 1method: persona × angle testing, every week

MESSAGE Footwear figure: MESSAGE Footwear’s Shopify gross sales, all channels, February–September 2026 vs. February–September 2025. Gross sales include every channel, not only paid ads.

How we’re different

We Think Like Founders

Our founder came from management consulting. We know what it takes to build something real: clear thinking, strong execution and honest numbers.

That’s why we do one thing — paid media — for one kind of company: fashion brands selling direct to consumer. Focus is how a small senior team outperforms a big distracted one.

Your reputation at stake

We know every month matters when you’re scaling. That’s why everything we do is built to move fast, stay focused, and make your marketing better — not just busier.

No long-term contracts

Editorial portrait: a face painted graphite grey with glossy pink paint dripping from the head

No fluff, no filler — just marketing that works

We only work with clients we believe we can help

A magenta and white building facade against a deep blue sky

The team

Meet The Team

A small business with a big heart

  • Hugo Sanchez

    Hugo Sanchez

    Founder

    in
  • Sebastian Marin

    Sebastian Marin

    Director of Paid Media

  • Jose David Perez

    Jose David Perez

    Creative Director

    in
  • Manuel Gutierrez

    Manuel Gutierrez

    Developer

  • Mirna Sanchez

    Mirna Sanchez

    People Strategist

  • Denis Perez

    Denis Perez

    UI/UX Designer · Award-winning Editor

Let’s Take Your Brand To The Next Level

Bold, story-led paid media for fashion brands ready to grow — clear messaging, outstanding creative, and a method that turns every test into the next win.

If you want ads that look sharp, work hard, and grow with you…

This Is It

Book A Strategy Session

*A 45-minute strategy session with Hugo to see if we’re the right fit for your brand.