The Paid Media Agency for DTC Brands Ready to Scale
MoonDesk Media is a Miami-based paid media agency, founded in 2019, for direct-to-consumer (DTC) brands. We plan, create and manage Meta, TikTok, Pinterest, Google and Amazon ads for ecommerce brands ready to scale, including fashion, footwear and jewelry brands.
People buy with their eyes.Since Meta’s Andromeda update, the creative is the targeting.So we make outstanding creative — and test it like a science.
See how we workOur method
MoonDesk Scaling Method
We build every account around persona × angle testing: we define the customer personas, match each one with the angles most likely to persuade them, and test those concepts in Meta’s Andromeda-era delivery system, iterating every week on what the data shows.
- 01
Story
We define who buys, and the angle that moves each buyer.
- 02
Creative
We turn the strongest pairs into ads that are truly different.
- 03
Growth
We test every week, cut the losers and scale the winners.
| Persona ↓ / Angle → | Fit & comfort | Wear it three ways | Gifting |
|---|---|---|---|
| The occasion shopper | In test | Winner | Cut |
| The capsule minimalist | Winner | Next round | Cut |
| The gift buyer | Cut | In test | Winner |
- 01Test
- 02Read
- 03Iterate
Client results
2.2×
MESSAGE Footwear sales vs. the same months a year earlier.
Since February 2026, we’ve scaled their Meta and Google ads and launched Pinterest and TikTok.
Read the case studySource: MESSAGE Footwear’s Shopify gross sales, all channels, February–September 2026 vs. February–September 2025. Gross sales include every channel, not only paid ads.
Paid Media, Platform By Platform
One plan across every platform, so each one does the job it’s best at.
- 01Discover
TikTok Ads
Creator-led video that gets products discovered — without looking like an ad. Learn more - 02Save
Pinterest Ads
Reach shoppers while they are still planning the purchase, the occasion, the season. Learn more - 03Compare
Google Ads
Shopping, Performance Max, Search and YouTube — capture the people already looking for what you sell. Learn more - 04Buy
Meta Ads
Facebook and Instagram ads — still where most DTC brands find their next customer. Learn more - 05Reorder
Amazon Ads
Sponsored Products, Sponsored Brands and display ads — for DTC brands that also sell on Amazon. Learn more - ?Start
Not Sure Where To Start?
Tell us where you are today. We’ll tell you honestly which platforms are worth your budget — and which are not. Book A Strategy Session
Creative-led growth
The Ad Is The Shop Window.
Industry playbooks
Every Category Sells Differently
We plan creative and media around how your category is bought.
- 01Apparel & clothingClothing brands from everyday basics to statement pieces.
- 02FootwearSneakers, heels, sandals and boots — where fit is the sale.
- 03JewelryFine and demi-fine jewelry, built around gifting moments.
- 04Luxury & designerHigh-AOV fashion that has to protect the brand.
- 05StreetwearDrops, community and culture, sold in hours.
- 06Swim & activewearSeasonal peaks, fit and performance.
Hello there,
I am Hugo
Before MoonDesk, I worked in management consulting — where I saw that the businesses that grow aren’t always the ones with the biggest budgets.
They’re the ones with the clearest story and the sharpest creative.
That’s what we build here.
What does a DTC marketing agency do?
A DTC marketing agency plans, creates and runs advertising for brands that sell direct to consumer, usually from their own online store. At MoonDesk, that means paid media — Meta, TikTok, Pinterest, Google and Amazon ads — built around creative: we define who buys, find the angles that move each buyer, make the ads, and test them every week.
Which ad platforms work best for DTC brands?
For most DTC brands, Meta (Facebook and Instagram) is the core sales channel. Google Shopping captures people already searching for the product, TikTok drives discovery through creators, and Pinterest reaches shoppers while they plan a purchase, an occasion or a season. Amazon matters if you sell there. The right mix depends on price point, margins and where your customers already spend time.
How much should a DTC brand spend on ads?
A DTC brand should set its ad budget backwards from its revenue goal, its average order value and the blended return it needs to stay profitable — not from a flat percentage. The budget also has to be large enough to test properly: Meta says ad sets usually exit the learning phase after about 50 results in the week after the last significant edit, so every new concept needs enough spend to get a fair read.
How long until a DTC brand sees results?
Most brands get their first readable test results within the first month. Week one is research and the persona × angle plan, weeks two to four launch the first round of concepts, and from month two we iterate every week on what the data shows. MESSAGE Footwear started with us in February 2026 and more than doubled its sales compared with the same months a year earlier.
Does MoonDesk make the ad creative?
Yes. MoonDesk’s in-house creative team, led by Creative Director Jose David Perez, makes the static, motion and video ads, and we brief creators for UGC. Creative and media buying sit in one team, so every ad is built to test a specific persona and angle.
Does MoonDesk work with brands outside Miami?
Yes. MoonDesk is based in Miami and works remotely with DTC brands across the US and Latin America, in English and Spanish.
Let’s Take Your Brand To The Next Level
Outstanding creative, run like a science.
- 45-minute session with Hugo
- Reply within one business day
- No long-term contracts